Friday, January 25, 2008

The Riddles of Life - If You Can't Make Out What They're Saying... DUMP IT...ALL!

Here's something to clear out the mental fog... forever, if you'll let it.

Doesn't matter what the it is, the moment you say to yourself, "what the heck does it all mean, it's all a riddle to me", that's the time to close the book, and move on.

I don't know about you, but when you hear or read something that's supposed to be instructional, meaningful, deep, but it doesn't resonate with you at all, do you still 'WOW' and 'Ah' over what's been written?

I sincerely hope you don't, and that doesn't matter what, or where the information has come from - whether it's from the highest authority you can think of, your friends and relatives, or even the philosophical looking bod in the corner of your local Starbucks...

It just doesn't matter.

See, if you have to scratch and ponder, reflect, and then ponder some more and it still doesn't reach your reasoning antanae, face it, the message hasn't reached and... it most likely, won't reach.

And this part is important - it doesn't mean the person telling and sharing this WONDERMENT should give up their life because YOU didn't get it. No. That'd be crazy.

And on the other hand, just because you didn't get it, it too doesn't mean that you should resign yourself to the nutty fruit cake dunce bin. That shouldn't happen also.

Each one of us is on our own evolutionary journey. What others perceive of us is part of their evolutionary journey. And that means, if someone doesn't agree with us on anything - it doesn't matter. It's that they're NOT READY JUST YET to get it.

But you know, I've seen some crazy people, taking offence at anyone who doesn't seem to connect or gel with their thinking and philosophy of life.

I love this story -

An old man was on his deathbed and gathered up all his family and friends. The old man whispered something to the first person in the line who then, passed it on to the next person. That person then said to the person next to him "psst, the old man said life is like an ocean, pass it on". Stunned with what he heard, the next person passed it on all the way down the line until it reached the last person.

"Life is like an ocean, what does that mean?", the last person in the line said, whom most others didn't consider him to be all that bright. He nudged the person next to him and said, "... the old man said that life is like an ocean, but what does it mean?". The person next to him scratched his head and then asked the next person who then told the next and so on until it reached the person closest to the dying old man.

A little fidgety, the closest man, who happened to be the old man's son, leaned over and said, "dear father, the dunce at the end of the line said what is it you mean that life is like an ocean?"

Scratching his head and giving out a rough groan, the old man said, "Well okay, maybe life isn't like an ocean!"

There are supposed widsoms (is that the correct way to write that?) all around. However, none of it is wisdom for any of us until we verify it for ourselves. And, if you come across something that all sounds a little "mysterious" and it's something that just flies over your head, but, you 'think' that there's some inherent wisdom in it but you can't quite put your finger on it...

Then... I mean, right there and then, you should fire the point blank question, to yourself, or, to the provider of such mystery, a question like, "what does that mean?".

And, the other choice you have at that moment is to discard it. See, what's the use of carrying around in your head a useless piece of information having no value whatsoever to you?

My friend, it's absurd. But see, it gets even worse when we try to recreate that wisdom in our mind, ready to unleash it to impress a poor unsuspecting other.

And gosh, this whole idea applies to each and every area of our life - the buying into something we have no earthly idea what it really means.

It'll all stay a lifelong riddle within us UNTIL, until we start the wheels of our own inner revolution to turn and turn and turn until there's no mystery for us - for all we'll have then are the pure tools for uncomplicated living and a life of freshness and beauty.

Go challenge any riddles rummaging aroud in your head. Debunk anything carrying a potent hypnotic trance over you, pierce through the fog of anything mysterious and mystical. For when you do that, I'm sure you'll feel a lot more lighter, and... wiser!


Raja C. Hireker


Mind, Motivation & Marketing
http://rajahireker.com/


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Thursday, January 17, 2008

A Phenomenal Life... Just Waiting to Happen

Raja here, and thanks for visiting.

If you've reached here because of my sending you a little message, or you were told to get here by someone you trust, or, you've just stumbled here by the click of a button, then...

There's something you have to know about this post.

I'm not after fame, glory or have people talk about me. I've written it because something struck my heart and mind so thumpingly today, that it could have some meaning for you also.

A couple of 'life events' happened over the last 24 hours that I felt so important, I wanted to write about them.

And, they have to do with life, your life, my life, everyone's lives.

Let me ask you, do you remember when you were just a wee nipper?

You do? Good. Becuase that's the time you were a fearless tiger... with a mighty roar to match.

Of course, you knew that. So why am I telling you something you already know?

Well, as a young kid, before we became aware of our loftiness and self importance, we could learn stuff, oh so easily.

And then what happened?

We grew up, took life seriously, took ourselves seriously and then quickly put the blockage on learning pretty much anything, anew.

Most us adults think that we know all that there is to know. So that's why we 'shut the door' of our minds, never really adventuring to ever pick up something new to do and learn.

I've just returned from a game of indoor football. It's intense, it's fun and.. it's damn well exhausting!

But, do you what? I love going to play. I simply love it. I have the time of my life.

There are 20, 30 40 year old guys who romp around like they're playing a world cup game.

And, quite honestly, that's not a bad way to think about it.

Why not indeed, approach the game like it's a world cup match? I like that.

I'd not played the game since college days.

I only came to find out that quietly, in the background of life, a few college friends had been whirring away at the game for all those years which I, hadn't.

It was about 16 months ago I got back into it.

The first game 'back', I was out of puff after the first 10 minutes. Had no real coordination. Slipping all over the place. Scraping my knee something bad. And, when it was all over, I had to be carried down the stairs from the indoor arena after the game. Couldn't walk for 4 days. Literally.

My new friends at the time? Nurofen and Paracetemol.

But, I came back the following week. And then the next. And then the next...

In fact, December 2006, I was voted 'most improved player' by all those who voted. Not bad.

However, just last month, December 2007, I was voted 'Best Player of the Year'

How come?

What happened?

Well, I 'did' a few things.

Firstly, before going in to every match, I'd ask myself, "... if this was going to be the last match I ever play, how would I play it?"

That simple question had my mind thinking many thoughts.

Things like...

I need to challenge for the ball at every moment. I need to think and play like Ronaldo, Beckam, I have to pass the ball early. I have to give clear instructions to team mates...

I would then go and play with those ideas in my head.

Then, I purchased a DVD to do with "Playing Soccer the Brazilian Way". I learned a few 'tricks and moves'. Went to the park with the kids, whilst they were cycling, I played out the moves with an imaginary opponent.

I have this thing about hearing the 'THUMP' when the ball is smacked. I wanted that when I aim to score a goal. I would sit on a chair and, in my imagination, 'see' myself playing the game with the fierce shoes of the wonder brazilians, scorching the goal into the back of the net.

Combined, this all has a dramatic effect in the way I play the game, the levels of satisfaction I enjoy, and... I have a great time in the process.

No, I'm not no pro footballer. Yes, I want to be the best I can be, doing whatever I can do.

(I use variations of the above when writing business promotions for clients, when coaching or training others in marketing and writing. In communication with my family, to myself, and others.)

If I merely wished being a good footballer, nothing much would happen. If I had listened to the voice in my head that wanted to raise its objectionable noise, forget about having a mediocre game... I'd have not shown up!

And that's the core of this message.

We are all in the game of life. And, we all DO things to make our lives the way it currently stands.

But, the key question is, what have you given up, because of the objectionable noise going on in your head? What important, fun, exciting things have you let go, because of the 'adultness' in you, or some other 'adult'... has told you to give it a miss?

It could be something in your personal life, in your career, in your business, in your communication... something that you know you should've taken the leap with, but didn't.

Personally, I don't know what it is for you. However, you do know what it is and there is something you can do about it, so... do it.

If there are things coming up in your present day life, which you know you should be going all out to make it COME ALIVE, then go ahead and make it real for you.

You see, we all have the opportunity to turn the rest of our lives, into something phenomenal. We really do. We all have the ability to bypass our current limiting story about some area of our lives that isn't working, and... to turn it into something great.

You know it, don't you; that there's a last time for everything? We all know that. But somehow, we all live life as if we are immortal. As if we've this secret jar containing extra life, that we can flip out like some magician in order to extend our immortality.

It's not going to happen.

And, what you don't want to happen is when they're about to hammer the last nail in the coffin lid, you leap out and say, "S-T-O-P... I didn't want my life to end in this way, there's still plenty more I've got to do!"

EXACTLY!

Don't wait for the ultimate day in your life to arrive where you profess to all that stuff really wasn't working in your life and that you now want to do it YOUR WAY.

Don't wait. Learn to live a different, better, challenging life... RIGHT NOW.

There's plenty living to be done. There's much enjoyment to be had. There's so much profitable stuff to chew on that there isn't enough time in the day to lap it all up. We both know it.

I say get busy creating a phenomenal life. And start DOING it, today.

And something else...

I made a decision during December 2007 about my own work life for 2008 .

I had it reinforced during my extraordinarily refreshing 'holiday' to Edinburgh during Christmas time.

I had powerful reinforcement of it today.

Changing one's work life takes courage, conviction, and a bold stance against the way current things are happening.

I'll tell you what happens when you make a real, true, solid conviction and commitment towards something- there's a freedom of thought that happens, clarity of language and a powerful but relaxed intensity about things.

And...

It has a postive knock-on effect on everything else.

It really is, quite miraculous.

And we're not finished, because there's something more...

When did you last experience a 'WOW' in your life? I mean something that made you so tingly, so excited, so 'on fire' with what you experienced?

Are you struggling to come up with something?

Are you scratching your head for a memory?

Well, I'll leave it to you to reflect on that.

But, I want to share with you the 'WOW' I have, every single day.

It's seeing my children play. Seeing the way they carry on with their day with such carefree abandonment and their genuine lust for life.

See if you can replicate the following kind of 'WOW' in your everyday life.

You go to pick up a child from school and, when it's time to be collected, they run, not walk, not meander, not amble, but they run, they charge at you full force straight at you and want to be picked up and hugged, right there, right then. That's what happens with me and my little girl.

I'm telling you there aren't many greater WOW's than that. And I get an overdose of it. Yes, I'm lovin' it.

But we can all get the same kind of experience in our communication to others. In our attitude, to ourselves and, to others. In our thoughts and aspirations about our life ahead. In the way we give gratitude to those who have helped us become who we are today.

Listen I don't know if there's anything in this mail that strikes you. That speaks to your heart. That has you thinking differently, practically, sensibly about an old issue, or, about something that you're thinking about embarking on.

If there is something of value for you personally, then I'm thrilled.

If you think there's anyone you know who may benefit from anything written here, then please send this to them. Or, have them come on over to http://raja-hireker.blogspot.com/

I really thank you for reading and I wish you a beautiful day ahead.

Raja C. Hireker

P.S. If you would like to be alerted to when the next post will written, please hop on over to my marketing and life strategies website http://RajaHireker.com/newsletter.html and sign up for the newsletter that's posted up there. Or, if you haven't the time, simply send a blank email to s4tfences@aweber.com Thanks again.

Monday, January 07, 2008

Go For Substance, Not The Personality!

Life's one heck of a moving parade.

People come into our lives, and wander out, regularly.

Now, those of us looking for that edge in our lives in order to boost our finances, our relationships, our health, our self image, it's pretty easy for us to get caught in the celebrity addiction circus that rolls into town.

Let me explain.

Probably, right now, you may have more than a handful of books, courses, manuals, seminar notes, on one particular topic... right?

Well, I can guarantee that it won't stop there - you be collecting more info on the same topic.

Not that it should stop. If you're an 'addict' for it all, it'll continue and continue and continue...

UNTIL...

You put your foot down.

I say that because most of the info we gather that's on the same subject, is simply a painfully regurgitated knock off of the existing material we've already invested in.

Let's get practical and put this all to the test. And by the way, quite frankly that's where everything should be put to the sword - the test of reality - and not be content with some made up nonsense residing in the corner of some bod's cranium.

Here's an exercise to do. Not simply internalise. Not play it out in your mind. If you DO what I suggest, you'll get a mini revelation, right before your unbelieving eyes.

Gather up all the resources you've got on a particular subject - be it health, marketing, copywriting, creating a website, coaching... whatever it is for you.

Now, look at the last purchase you made for this particular category of interest. And then, ask this question -

"What Do I Want To Gain From This Resource That I Cannot Get From The Others I've Got in The Pile?"

Now, it could be that you're just collecting information to build your database of knowledge. That's fine. But, what would you practically use it for?

See, there's this huge inner problem we all need to solve for ourselves.

And that is, to stop buying into the 'personalities' of the resources, and instead, buy into our own committment to better our lives by MAKING THINGS HAPPEN WITH WHAT WE GOT.

Our mind, our attention, our focus, is continually on the 'look out' for something new on the horizon. And when we sense that happening, then there's nothing outside us that's the problem - WE are the problem. We're playing half-heartedly at life. Dabbling with the greatest resource we've got - OURSELVES!

I can guarantee that if most of us follow a few of the disciplines and practices outlined in just a few books, we'll be infinitely better off - financially, energy wise, disciplined wise, happiness wise.

Until WE proactively go after what's important to us, rather than get seduced by the newest attraction on the block, (and there'll ALWAYS be new attractions on the block, DAILY) the bigger the results that show up in our lives.

The next time you feel the impulse to buy a resource for something you've already got a bunch of resources for -- put the purchase on hold. Give it a few days to think it over. And, in those days you've got to think things through, actually go over the existing resources you've got and truly assess whether you've actually DONE something with them.

For if you haven't done anything with them, you'll simply repeat this same, unproductive process with the new resource.

Now, if you do have one or two favourite 'celebrities' you do value, you'd be better off getting everything you can from them and plan to absorb and learn it all.

I think you'll reach your goals and desires quicker, smoother and with a super duper spring in your step when you do this and that it'll tell you that you're not merley swayed by the new delight that's wafted into town - high flying personality, or not.


Raja C. Hireker
http://rajahireker.com/



P.S. I've personally carried this test out myself. I find that not only is life more profitable all round, it's also of an infinitely higher quality. And also, the space that I once thought I'd never see in my study room, has now been cleared of all the 'pretend' material I'd purchased. Gosh... life in that study room is so much more joyful now!

Wednesday, January 02, 2008

Tossing Away £50.00 Notes Like it Just Doesn't Matter

HAPPY 2008!!

Would you like to know how to keep a bursting drawful of £50.00 notes, and have them multiply, right before your greedy eyes?

If so, then stick around, as you'll get to know how to do it.

When I give a seminar talk or a presentation to do with marketing or copywriting, I usually hold up two notes and ask the audience what the difference between the two are.

"The colour"... " The size"... "One's a fifty pound note and the other is a five pound note"... "The different drawings on them"...

I get a variety of answers.

I tell them that the difference is the message that's on them. And, the difference in the message is what''s makes one note, more valuable than the other.

I then go on to tell them that the differences between them getting five or fifty pound notes, is simply the message they put on their marketing and advertising documents.

See, whether on a webpage, an ad in the paper, a brochure, a direct mail sales letter, a business card!!... there's a fixed cost that you're paying to get the media - but that fixed cost HAS NO BEARING TO WHAT MESSAGE YOU PUT ON YOUR PROMOTIONAL DOCUMENTS--

Meaning, you'll be paying that cost, irrespective.

So, whether you put 10 words, 100 words, 3, 000 words, you'll still pay that cost.

But here's the big windfall secret -

WHAT you SAY in your promotional material makes ALL THE DIFFERENCE to whether you're scraping up £5.00 notes here and there... or... whether you're hiring someone to stack all your £50.00 notes for you in neat, tower block bundles.

Can you see the simple power in it all? Can you see the stark, glaring differences?

I hope you do because it's EXACTLY here where your quality of life exists.

I know what you maybe thinking, that somehow, it doesn't seem real - that certain words strung together in a particular order, can produce a different life! Let me tell you, it's all true.

And, what's even more profound and fundamental, is the language we use to speak to ourselves.

And it's all a matter of belief - whether you believe what you say and how you say it, can cause THE difference in your life... that it can cause £50.00 notes to fly into your life, rather than £5.00 notes.

I hope you take what's written here, to heart.

For if you do, you'll never see your life in the same way again.

If you really, truly, want to take your business and your life to greater heights, all you have to do is take your copywriting and salesletter writing, to greater heights.


Make 2008, the best writing year you've ever had.


Raja C. Hireker
Copywriter-Speaker-Publisher
http://rajahireker.com/

P.S. Soon, you'll hear about a product called "Copywriting & Marketing to Your Own Head". It'll help fix that missing link between poor, lacklustre, mediocre copy, and exciting, passionate, livewire writing. Stay tuned.

P.P.S If you haven't got your hands on my FREE, 7 part copywriting course by email, you should. You can get it when you send an email to killeradcourse@aweber.com