Last Friday I was sitting with a, sort of, prospective marketing and writing client.There was no agenda or rigidity as such. Just shooting the idea breeze, as it were.
And the amazing thing that happens when you have no real agenda, no real clue as to where you're heading, the almost miraculous can happen.
If you take a look at that piece of paper above, in the top left is my one hour or so meeting. (The rest of the doodles and scribbles are... other meetings!)
Now here's what's super instructive about this: my prospective client had a number of ideas in how to market his product and services. And they were good.
So when he saw me think, ask questions, process a number of thoughts and then take those ideas that were running about in my mind and scribble them down onto that piece of harmless, scrunched up paper, he was gasping for breath when he saw the little tiny blueprint I created for him.
I really didn't know what was going to materialise from our conversation from the outset.
That's what my good friend and author Steve Chandler says about creating from where you are - miracles can happen right where you are, in the current moment.
How true.
Here's what's key: if all I did was deliver those ideas and let them swim around in the atmosphere for the time we were together, and did nothing more but try to remember them at some future date, we'd both be saying... "what they heck can you remember about our meeting?"
Of course, the answer being... a BIG FAT NOTHING!
Ideas are so fleeting and so delicate that if we don't spear them with a pencil and grab them with all our might, they'll sail away into the vast ocean of life... never to resurface in their original form again.
Marketing ideas, business ideas, writing ideas, coaching ideas, fearless living ideas... they are all waiting to be created and pounced on.
Do it... get your notepaper and pencil and create your world!
(Oh, and as an aside, when you really DELIVER your stuff, people want to buy into it. I mean, they really want to buy into it!)
